Report

Adobe’s 2024 Digital Trends report reveals the top priorities of leading marketing executives—from optimising content for better CX to refining data practices and accelerating AI adoption.

Small businesses may have small teams, but they can make a big impact. AI agents are enabling SMBs to scale efficiently, handling everything from customer outreach to back-office tasks, leading to: Our latest “Small and Medium Business Trends” report dives into how SMBs are using AI and data to level the playing field against larger […]

Gone are the days of one-size-fits-all marketing. Customer trust is not a one-time effort – it must be continuously nurtured. Martech tools allow you to create personalized customer experiences, from targeted product recommendations to timely offers, based on detailed customer data. Find strategies to leverage martech to respond to customer needs faster and more effectively […]

Organisations are turning to flash-based storage to boost performance, reduce power footprints, and simplify infrastructure for future adaptability. With software-defined storage in the cloud, all the critical aspects of cloud functionality are enhanced. Modern storage solutions can help your organisation with: Want to prepare your company for the future of data storage? Download this report […]

Many businesses mistakenly believe that Microsoft fully backs up their data—but relying on this assumption can leave you exposed to data loss and security risks. Also, accidental deletions, ransomware, or internal threats could compromise critical information. However, getting a robust and reliable solution is essential. Implement M365 Backup system that gives you full control, ensures […]

While 82% of organizations see an increase in IT incidents and outages disrupting operations, a few are turning things around with AI and automation. How do they do it? EMA’s latest report uncovers how top-performing companies are using innovative strategies to cut downtime, respond faster, and even prevent incidents before they happen. Inside, you’ll discover: […]

The annual State of the Phish report exposes a concerning trend in the Asia-Pacific and Japan (APJ) region: most users aren’t sure if security is their responsibility.Many APJ users often prioritize convenience over security, leading to increased vulnerability to phishing attacks. This regional trend highlights the need for a shift in cybersecurity awareness. Here’s what […]

Ever wondered how to not just meet but exceed customer expectations? According to Salesforce, 88% of customers believe the experience a company provides is as crucial as its products or services. Here’s a game-changer: 85% of CEOs anticipate generative AI directly interacting with customers in the next two years. Are you ready to explore this […]

Companies will be proactive and determined to develop a substantial AI strategy, all while keeping governance and risk management in mind. Businesses can benefit from Dataiku’s AI platform, which assists business and data users and aids in their data analytics initiatives. This report showcases businesses that use Dataiku experience major cost savings, improved decision-making, and […]

Generative AI is already being used by sales professionals to assist with a range of tasks, including account research, email prospecting, sales report creation, and strategy development.Salesforce conducted a survey on generative AI in partnership with YouGov including more than 4,135 full-time employees across sales, service, marketing, and commerce. Ready to delve into the insights? […]

Adoption of people analytics will reach a new level of value when businesses provide people managers access to data and insights directly. In addition to saving money and adding strategic value, giving managers access to data and insights immediately improves their effectiveness and human qualities. Download this report to learn:

Explore this white paper on the 2024 GEP procurement & supply chain tech trends report to assess the biggest technological trends in procurement and supply chain.